Cellars Wine Club vs Firstleaf
Cellars Wine Club
FirstleafWe may earn a commission from links on this page, at no extra cost to you. It never changes our picks. How we make money.
Quick verdict
Firstleaf edges it overall, winning 3 of 4 rating categories. Firstleaf is cheaper to start ($39.95 vs $49).
Choose Cellars Wine Club if…
You’re gifting a themed club to someone who loves one grape. A family of a dozen themed clubs (California, international, Pinot, Cabernet and more), mostly two bottles a month from $49 with shipping included and a “no bad bottle” promise.
See current offerChoose Firstleaf if…
You’re beginners who want someone to learn their taste for them. A personalized wine club that learns from your bottle ratings. The $39.95 six-bottle intro box is one of the best deals in wine clubs; regular boxes are fair value at about $15 a bottle.
See current offerSide by side
| Cellars Wine Club | Firstleaf | |
|---|---|---|
| Our rating | 3.8/5 | 4.3/5 |
| Value | 3.8/5 | 4.5/5 |
| Wine quality | 3.9/5 | 3.8/5 |
| Choice & personalization | 3.5/5 | 4.4/5 |
| Flexibility | 3.9/5 | 4.4/5 |
| Starting price | $49 | $39.95 |
| Approx. per bottle | $24.50 | $14.99 |
| Bottles per shipment | 2-3 (12-bottle case clubs too) | 6 or 12 |
| How often | Monthly, every 2 months or quarterly | Every 1, 2 or 3 months |
| Shipping | Included | $9.95 on 6 bottles; free on 12 |
| Intro offer | - | - |
| Guarantee | “No Bad Bottle” guarantee | Replacement credit for bottles you don’t like |
| Skip / cancel | Prepaid or pay-per-shipment; change any time | Skip, delay or cancel online |
| What you can choose | 12 themed clubs, from Pinot Noir to international | Red, white or mixed; the algorithm picks bottles, you can swap |
| Ships to | Most US states | Most US states (not all: checked at sign-up) |
| Best for | Gifting a themed club to someone who loves one grape | Beginners who want someone to learn their taste for them |
Cellars Wine Club: pros & cons
- Shipping included
- Themed clubs make easy, personal gifts
- “No bad bottle” guarantee
- Around $25 a bottle
- You don’t pick the bottles
- Many similar tiers can be confusing
Firstleaf: pros & cons
- The intro box works out to under $7 a bottle
- Rate each bottle and the next box adjusts to your taste
- Reds-only, whites-only or mixed, every 1-3 months
- Easy to skip or cancel in your account
- Most bottles are Firstleaf’s own labels, so you can’t look up outside reviews
- Regular price is roughly double the intro price
- Six-bottle boxes add a shipping fee