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Quick verdict

Naked Wines edges it overall, winning 4 of 4 rating categories. Naked Wines is cheaper to start ($40 vs $69.99).

Choose Naked Wines if…

You’re people who want to choose every bottle and pay less for it. Not a box club but a members’ wine shop: you put $40 a month into your account and spend it on wines from independent winemakers at member prices of up to 60% off.

See current offer
Choose WSJwine if…

You’re steady drinkers who want award-winning value bottles by the case. The Wall Street Journal’s wine club, run by the same group as Laithwaites: a discounted first case, then 12 bottles every three months at around $13 a bottle.

See current offer

Side by side

Naked WinesWSJwine
Our rating4.4/53.9/5
Value4.6/54.1/5
Wine quality4/53.7/5
Choice & personalization4.8/53.7/5
Flexibility4.2/54/5
Starting price$40$69.99
Approx. per bottle$13$13.33
Bottles per shipmentYou choose (orders of 6+)12
How often$40/month deposit; order whenever you likeEvery 3 months
ShippingFree on orders of $200+About $19.99 per case
Intro offer - -
GuaranteeMoney back on any bottle you don’t likeMoney-back guarantee
Skip / cancelPause or cancel any time onlineSwap, skip or cancel any time
What you can chooseAny: you pick every bottle from the member shopReds, whites or mixed
Ships toMost US statesMost US states
Best forPeople who want to choose every bottle and pay less for itSteady drinkers who want award-winning value bottles by the case

Naked Wines: pros & cons

  • You choose every bottle: nothing arrives you didn’t pick
  • Member prices are well below the listed market price
  • Wines come from independent winemakers you can read about
  • Money-back guarantee on bottles you don’t enjoy
  • The $40 monthly deposit builds up whether you order or not
  • Free delivery needs a $200 order
  • “Market price” comparisons are Naked’s own figures

Read the full Naked Wines review

WSJwine: pros & cons

  • Big intro discount on the first case
  • Wide, crowd-pleasing selection
  • Swap any bottle before shipping
  • Shipping isn’t included
  • Lots of overlap with Laithwaites’ wines
  • Cases of 12 are a lot for light drinkers

Read the full WSJwine review